I have to admit it, I like spending time on Pinterest. I like looking at all those things I’ll never get around to making, places I’ll probably never visit, and recipes I’ll never make…but a girl can dream, right?
If you’ve never seen Pinterest, it is like a big electronic bulletin board, and everyone’s boards are on the same site. Know somebody on Pinterest? You can share the items you’ve pinned with them. See something that you like (virtually anywhere on the ’net)? Pin it to your board for later or share it with the world. In reviewing the book, Pinterest for Dummies, by Kelby Carr, I discovered that Pinterest was a lot more than just a pretty site – businesses small and large were using it for promotion. I must admit, even after reading the book, I still don’t quite get how the promotion really works, but the book is very straightforward in the mechanics of Pinterest.
Pinterest for Dummies literally starts at the beginning – How to get an account on Pinterest, and that you need to have either a Facebook or Twitter account in order to sign up. From there, it explains how to set up your profile, boards, pinning etiquette. It’s all very easy to understand. Socializing, how to find items to pin and uses for your boards are also covered. Carr has spent a great amount of detail in how Pinterest operates, has researched the tools available for making the site even more usable including mobile phone apps, and other widgets that can be installed on your computer to make it easier to pin items and track the response to your boards, who is following you, etc.
Carr goes into depth about how to use the site for organizing various projects and aspects of your life. Everything from work projects to weddings, home decorating, vacations, and diet/fitness plans can be planned and tracked on Pinterest.
What most interested me was the ‘Pinners to Follow’ section – individuals and companies that were very active on Pinterest, were prolific pinners and shared on a regular basis. I want to learn more about how these people use Pinterest to promote their businesses and websites.
Pinterest for Dummies is a great starting point; now I need to find a book on how to use Pinterest for promotion.
Pinterest for Dummies
By Kelby Carr
$16.99 US/$19.99 Can